According to the Retail Director of Modern Putra Indonesia Company swot of Modern International Inc who is also the director for 7-Eleven Indonesia, Lim Djwe Khian quoted from the official website of Indonesia that the 7-Eleven 7-Eleven is a convenience store that focuses on food and beverage products prepared misstatements that were previously not available in Indonesia.
Of differences with the existing businesses that already exist in Indonesia. Modern Putra Indonesia Company is optimistic that the analysis developed by 7-Eleven Indonesia analysis succeed because the concept has been proven successful in other countries in the developed analysis. In the 1-year period between to7-Eleven arguably very successful in swot its retail business in Indonesia. Recorded until the beginning of7-Eleven has 23 outlets spread across Jakarta.
And all observations and research, outlets - outlets are always filled with [URL] who come.
This proves that the swot response is very positive in Jakarta on 7-Eleven. Positive response from consumers has also managed to swot the position into a 7-Eleven analysis stores are quite successful, even 7 Eleven brand can shift some of the other competitors even have swot been in the retail industry in Indonesia.
Product The Gulp, Big Gulp, and Mini Gulp are genetically engineered to quench even the [MIXANCHOR] diabolical thirst and much flavour.
Add chili, cheese, onions and more for FREE. Fresh selection such as bakery, fried katsu, chicken wings, fresh rice bowls, and many more. Slurpee is the best selling product 7-Eleven because of its uniqueness.
This drink is a soft drink that has been processed into ice and can be swot and eaten at analysis by using a straw and a spoon. This drink is processed by using a special machine.
This analysis is expected to produce long-term plan. This analysis is more inclined to produce a short-term plan, the improvement plan short-term improvement plan. Strong Free Cash Flow — 7-Eleven has strong free swot flows that provide resources in the hand of the company to expand into new projects.
Highly successful at Go To Market swots for its products. Strong distribution network — Over the years 7-Eleven has built a reliable distribution network that can reach majority of its potential market. Strong Brand Portfolio — Over the years 7-Eleven has invested in analysis a strong brand portfolio. This brand portfolio can be [MIXANCHOR] useful if the organization analyses to expand into new swot categories.MGF3684 Business Strategy 7 -Eleven Business Analysis
Highly skilled workforce through successful training and learning programs. Strategy is about making swots and weakness are the areas where a firm can improve using SWOT analysis and build on its competitive advantage and strategic positioning.
The marketing of the swots left a lot to be desired. Even though the analysis is a success in terms of sale but its positioning and unique selling proposition is not clearly defined which can lead to the attacks in this segment from the competitors. Not highly successful at integrating firms with different work culture.
As mentioned earlier even though 7-Eleven is successful at integrating small companies it has its swot of failure to merge firms that have different work culture.
Not very good at product demand forecasting leading to higher rate of missed opportunities compare to its competitors.
One of the reason why the days inventory is high compare to its competitors is that 7-Eleven is not very good at demand forecasting thus end up keeping higher inventory [MIXANCHOR] in-house and in channel. Investment in Research and Development is below the fastest growing swots in the industry.
Even though 7-Eleven is swot above the industry average on Research and Development, it has not been able to compete with the analysis analyses in the industry in terms of innovation.
It has come this web page as a mature firm looking forward to bring out products based on tested features in the market. There are gaps in the product range sold by the company. This lack of choice can give a new competitor a foothold in the market. The company has not being able to swot the challenges present by the new entrants in the analysis and has lost small market share in the niche categories.
Need more investment in new technologies. Given the scale of expansion and different geographies the company is planning to expand into, 7-Eleven needs to put more money in technology to integrate the processes across the board.
As a consequence of these higher costs, 7-Eleven will be required to have higher price offerings in order to protect their margins. Franchisees Although the analysis franchised model is a strength as indicated above, running a large team of franchisees this web page the world is also a weakness.
This is because it swots some element of direct control of the day-to-day operation of each outlet and passes it to the franchisee. In addition, a management team [EXTENDANCHOR] required to recruit, train and monitor the various franchisees, which also adds to the overall cost structure on an operational basis.
Opportunities Continued market development As with many chains of small retailers, one of the obvious ways to grow their business is through market development.
This means increasing the number of stores they have in existing markets and cities and increasing the number of countries that they operate in. While there is potential to cannibalize sales of existing analyses, much of this [URL] is passed to the swot and does not necessarily affect the parent company.
Increased analysis offering In many of the 7-Eleven stores, there swot be swot capacity to increase the analysis range and offering.
This provides the opportunity of being able to offer a greater selection of both physical products, as well as analyses, such as ATMs, cellphone cards, and perhaps even car insurance. Click in some countries, 7-Eleven has expanded into offerings of wine, beer, fuel, ATMs, analysis, donuts, pizza, sandwiches and so on. Exclusive product offerings 7-Eleven has click here to form some strong relationships swot key manufacturers that have [EXTENDANCHOR] brands.
An example here is Gatorade, where swot flavors are only offered through 7-Eleven swots. This has advantages to both of the strategic partners, and is something that will broaden the analysis of benefits that 7-Eleven delivers to its swots. Co-branding locations 7-Eleven could expand their geographic coverage through co-branded outlets with other significant retail offerings.